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That is one of my toughest challenges — the lack of understanding. I' m trapped in a beer commercial!
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Advertises its ' Molson- Canadian' brand – ' a beer made by Canadians for Canadians' – by emphasising its national heritage in its ' I Am' commercials which. Sam half- insists, half- essays when Diane asks why he tried to kiss her.
Pabst Blue Ribbon beer advertisement, 1940 ( WHi- 56371). Young people see 45% more beer ads and 27% more ads for hard liquor in teen magazines than adults do in their magazines.
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Essay of the week: Football and drink - a match made in hell. When analyzing an advert, the principle is the same; understand the rhetorical tools.
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